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Elantra (USDM)

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Press Release Elantra:

LOS ANGELES, November 18, 2015 – Hyundai today reveals its all-new 2017 Elantra at the Los Angeles Auto Show. As one of Hyundai’s all time best-selling models, the new Elantra enters its sixth-generation building on the momentum and success of its proven award-winning formula and strong value proposition by offering a bold aerodynamic design with sophisticated styling, all-new efficient powertrains for enhanced fuel economy, better ride quality and noise insulation, and comprehensive safety with class-above features.

Assembled in both Montgomery, Alabama and Ulsan, South Korea, the new Elantra distinguishes itself from the compact car class with the addition of segment-first premium convenience and safety technologies, and is expected to receive a Top Safety Pick+ rating from the Insurance Institute for Highway Safety (IIHS) and a 5-Star Safety Rating from the National Highway Traffic Safety Administration (NHTSA). The 2017 Elantra will arrive at Hyundai dealers in January.

STRIKING EXTERIOR DESIGN

The new Elantra projects confidence with sculpted body forms complemented by smoothly contoured lines that reveal the underlying inspiration of Hyundai designers. Inspired by the concept of dynamic precision, Elantra’s architecture was a perfect platform for collaboration between Hyundai designers and engineers to blend advanced styling with functional aerodynamics.

From the front, the new Elantra is defined by Hyundai’s signature hexagonal grille that projects a distinctive character when combined with its modern lighting signatures, including available HID headlights with Dynamic Bending Lights and unique vertical LED daytime running lights, which are firsts for Elantra. Elantra’s sporty lower front fascia integrates functional front wheel air curtains, a component that is derived from the Sonata Hybrid that helps manage air flow from the front of the vehicle and around the wheels to minimize turbulence and wind resistance. In addition, underbody covers, an aerodynamic rear bumper bottom spoiler and rear decklid designed with an expanded trunk edge contribute to Elantra’s 0.27 coefficient of drag.

Elantra features a sleek bodyside character line that accentuates a sweeping side window silhouette and striking side profile. Available premium features such as 17-inch alloy wheels, all-new LED door handle approach lights, side mirror LED turn signal indicators and LED taillights with high tech graphics add a level of sophistication and detail to this class-above compact sedan. The 2017 Elantra will be offered in eight exterior colors, five of which are new to the model. Elantra’s overall length has increased by just under an inch and its proportions are further enhanced by increasing its width by 1.0-inches, presenting a more athletic stance and stable appearance.

2017 Elantra Improved Proportions

[TABLE]

[TR]

[TD]Specification (in.)

[/TD]

[TD=width: 144]2016 Elantra

[/TD]

[TD=width: 144]Change

[/TD]

[TD=width: 144]2017 Elantra

[/TD]

[/TR]

[TR]

[TD=width: 139]Overall Length

[/TD]

[TD=width: 144]179.1

[/TD]

[TD=width: 144]+0.8

[/TD]

[TD=width: 144]179.9

[/TD]

[/TR]

[TR]

[TD=width: 139]Overall Width

[/TD]

[TD=width: 144]69.9

[/TD]

[TD=width: 144]+1.0

[/TD]

[TD=width: 144]70.9

[/TD]

[/TR]

[TR]

[TD=width: 139]Overall Height

[/TD]

[TD=width: 144]56.5

[/TD]

[TD=width: 144]-

[/TD]

[TD=width: 144]56.5

[/TD]

[/TR]

[TR]

[TD=width: 139]Wheelbase

[/TD]

[TD=width: 144]106.3

[/TD]

[TD=width: 144]-

[/TD]

[TD=width: 144]106.3

[/TD]

[/TR]

[/TABLE]

MODERN INTERIOR DESIGN

On the inside, Elantra continues to depict a modern driver-oriented design that is optimized for intuitive control, improved interior roominess, high-quality materials and premium technology features. The contemporary interior design integrates premium soft-touch materials in key touch points and high-tech details to create an inviting and comfortable interior environment for all passengers.

The wide design of the instrument panel provides a feeling of spaciousness and is available with a 4.2-inch color TFT LCD instrument display for improved driver visibility and functionality. The rest of the center stack is laid out in a horizontal design with buttons and controls placed in logical groups by function, and a slight seven degree tilt toward the driver for optimal ergonomics. Available premium convenience features such as a segment-first integrated memory system for the power driver seat and side mirrors, dual automatic temperature control with auto defogging system and auto-dimming rearview mirror further enhance driving comfort, along with advanced ergonomic front seats. The front seats feature high-tension lightweight seat frames for improved performance against collisions, and a multi-firmness seat pad to help reduce driver fatigue over long distances.

In fact, all of Elantra’s seats, covered in either cloth or available leather, are made of SoyFoam™, an environmentally friendly seating foam that substitutes petroleum based polyol with hydroxyl-functionalized soybean oil and optimizes the formulation/process to maximize mechanical performance. For added comfort and convenience, passengers enjoy available heated front and rear seats with a versatile 60/40 split-folding rear seat. Elantra also offers class-above total interior volume with improved rear headroom and legroom. At 110.2 cu. ft. of total interior volume, the 2017 Elantra is classified as a Midsize car by the EPA, which is a class above Mazda3, Ford Focus and some premium models.

2017 Elantra Class-Above Interior Volume

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[TD]Specification (cu.ft.)

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[TD=width: 103]2017 Hyundai Elantra

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[TD=width: 98]2016 Ford Focus

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[TD=width: 98]2016 Mazda3

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[TD=width: 98]2016 Honda Civic

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[TD=width: 98]2016 Toyota Corolla

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[TD=width: 144]Passenger Volume

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[TD=width: 103]95.8

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[TD=width: 98]90.7

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[TD=width: 98]96.3

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[TD=width: 98]97.8

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[TD=width: 98]97.5

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[TD=width: 144]Cargo Volume

[/TD]

[TD=width: 103]14.4

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[TD=width: 98]13.2

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[TD=width: 98]12.4

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[TD=width: 98]15.1

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[TD=width: 98]13.0

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[TD=width: 144]Total Interior Volume

[/TD]

[TD=width: 103]110.2

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[TD=width: 98]103.9

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[TD=width: 98]108.7

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[TD=width: 98]112.9

[/TD]

[TD=width: 98]110.5

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[TR]

[TD=width: 144]EPA Size Classification

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[TD=width: 103]Midsize

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[TD=width: 98]Compact

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[TD=width: 98]Compact

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[TD=width: 98]Midsize

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[TD=width: 98]Midsize

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Premium Model Comparison

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[TR]

[TD]Specification (cu.ft.)

[/TD]

[TD=width: 148]2017 Hyundai Elantra

[/TD]

[TD=width: 148]2016 Audi A4

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[TD=width: 148]2016 Acura ILX

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[/TR]

[TR]

[TD=width: 168]Passenger Volume

[/TD]

[TD=width: 148]95.8

[/TD]

[TD=width: 148]90.6

[/TD]

[TD=width: 148]89.3

[/TD]

[/TR]

[TR]

[TD=width: 168]Cargo Volume

[/TD]

[TD=width: 148]14.4

[/TD]

[TD=width: 148]12.4

[/TD]

[TD=width: 148]12.3

[/TD]

[/TR]

[TR]

[TD=width: 168]Total Interior Volume

[/TD]

[TD=width: 148]110.2

[/TD]

[TD=width: 148]103.0

[/TD]

[TD=width: 148]101.6

[/TD]

[/TR]

[TR]

[TD=width: 168]EPA Size Classification

[/TD]

[TD=width: 148]Midsize

[/TD]

[TD=width: 148]Compact

[/TD]

[TD=width: 148]Compact

[/TD]

[/TR]

[/TABLE]

In addition to passenger comfort, improving interior cabin noise management and reducing road noise were top development priorities for Hyundai engineers. To reduce engine sound a hood insulator is equipped on the majority of Elantra models. Engineers also reduced the aperture size in the front dash panel by 25 percent, increased the thickness of the front door window glass, and added various sound absorption materials in all pillars, inner fenders and floorpan. In an effort to further improve NVH characteristics, engineers also applied plastic and rubber bushings to the front sub-frame and increased the bushings size of the lower control arm.

REFINED & RESPONSIVE CHASSIS

The 2017 Elantra is not only lighter than the outgoing model, but its rigid chassis is now reinforced with 53 percent advanced high-strength steel compared to 21 percent from the previous model, providing improved stiffness at a lower body weight. This increased utilization results in a 29.5 percent stiffer torsional rigidity and 25.3 percent greater bending strength, which bring improvements in vehicle ride and handling, quietness, durability and driving performance. Furthermore, the new Elantra increased structural adhesive application 40 times at higher stress points on the chassis and to reinforce welding areas. A component often found in aerospace applications, these structural adhesives also contribute to improved NVH and vehicle dynamics due to extra stiffness in the chassis. Hyundai engineers focused on these enhancements to develop a more rigid body structure in an effort to target top safety ratings by the IIHS and NHTSA.

Improved ride comfort, handling and stability are achieved through Elantra’s redesigned rear suspension geometry that modifies the angle of the rear shock absorbers and changed the position of the coil springs on the coupled torsion beam axle. Additionally, an increase in rear bushing diameter helps to improve long term durability. Elantra’s front suspension uses an optimally designed McPherson strut with coil springs and gas shock absorbers along with a front stabilizer bar to help reduce body roll when cornering. The standard Motor-Driven Power Steering (MDPS) system instantly adjusts to changing driving conditions for greater precision and steering feel while improving fuel economy. Increased caster provides safe and reliable steering feedback at highway speeds.

NEW EFFICIENT POWERTRAINS

For 2017, the new Elantra receives two all-new powertrains designed for improved fuel efficiency and everyday drivability performance. The standard engine available on the base SE and Limited trim is a 2.0-liter Nu MPI Atkinson four-cylinder engine producing a peak 147 horsepower at 6,200 rpm and 132 lb. ft. of torque at 4,500 rpm (estimated). This Atkinson cycle-type engine reduces pumping loss by delaying the close timing of the intake valve in the compression stroke, therefore maximizing the expansion ratio – it is the only Atkinson cycle engine to be combined with multi-port injection in the compact class. This greater expansion ratio is made more efficient by allowing additional energy to be produced. Furthermore, this engine features a high compression ratio of 12.5.

Other enhancements include intermediate valve cam phasing that increases the operational range of the intake valves and helps to reduce pumping loss. High energy ignition coils are also adopted to increase combustion efficiency through increasing spark intensity. A new electronically controlled thermostat decreases pumping energy and allows the thermostat to open at a higher temperature. Finally, piston cooling jets are added to cool down the piston by spraying oil at the lower position of the piston resulting in knock stability and fuel economy improvements. All of this results in up to a 2.2 percent increase in efficiency for optimized fuel economy, and an anticipated 29 city / 38 highway / 33 combined mpg (internal estimate for 6-A/T).

This 2.0-liter Nu four-cylinder engine is paired with either a standard six-speed manual transmission (available only on the SE trim) or Elantra’s next generation six-speed automatic transmission. The new automatic transmission helps deliver dynamic performance with an overall 3.3 percent increase in efficiency for optimized fuel economy. A new valve body improves gear shift responsiveness and control, while an optimization in oil pump size aids in improving operating efficiency. A multi-clutch torque converter is also a new addition that allows more control over lock-up. Finally, rolling resistance and friction are minimized by adopting double angular ball bearings.

The second powertrain is an all-new 1.4-liter Kappa turbocharged GDI four-cylinder engine equipped on the Elantra Eco trim, available in Spring 2016. This engine produces 128 horsepower at 5,500 rpm and a robust 156 lb-ft. of torque at a low 1,400 ~ 3,700 rpm and will be mated to an EcoShift seven-speed dual-clutch transmission. The Eco trim is projected to achieve an unsurpassed estimated 35 mpg combined rating based on internal testing.

Other features of the 1.4L turbocharged GDI four-cylinder engine include an integrated cylinder head and exhaust manifold that improves fuel economy 5~7% at higher engine speeds. An optimized straight intake port increases tumble flow for fast combustion, suppressing knock tendency and improving fuel economy. The turbocharger is a single scroll design with an electric wastegate actuator. The optimized turbine and compressor employs a sophisticated scavenging strategy that improves low-end torque and response, while the electric wastegate actuator improves low-end torque and part-load fuel economy by reducing back pressure. Finally, the high pressure fuel injectors have six individually sized laser drilled holes to optimize the fuel spray pattern.

Both engines feature a multitude of friction-reducing and cooling components and high efficiency engineering features designed to enhance fuel economy and maximize performance. In addition, all Elantra trims are equipped with the new Drive Mode Select feature that adjusts both powertrain performance and steering effort, allowing the driver to customize the driving character by selecting from three modes: Eco, Normal or Sport, simply by touching a button on the center console.

COMPREHENSIVE SAFETY

In addition to the strengthened chassis, the 2017 Elantra makes structural improvements to the front side members that are now a hexagonal design and the dash-to-cowl connection has also been reinforced. The front apron to the A-pillar now features a straight and continuous load path and has hot stamping applied on the front side rear lower member. B-pillar assemblies feature partial softening hot stamping that start with a reinforcement section (150kgf grade) and then transition into a softening section (100kgf grade) to help absorb side impact. The rear doors also feature dual impact beams. A seven airbag system is standard, including a new driver’s knee airbag, along with Electronic Stability Control, Vehicle Stability Management, Traction Control, ABS and a Tire Pressure Monitoring System. The 2017 Elantra is expected to receive an IIHS Top Safety Pick+ and NHTSA 5-star safety rating.

New for 2017, the Elantra also offers a wide array of advanced safety technologies, often reserved for luxury cars, to provide another defensive safety layer for its passengers beyond the standard safety system. Available Automatic Emergency Braking with class-exclusive Pedestrian Detection is a technology that utilizes both the front forward facing radar and camera through sensor fusion to detect a vehicle or pedestrian, and warn the driver of a potential collision. If the driver does not react to avoid the impact, the system will apply emergency braking.

Additional Elantra-first safety technologies include available Lane Keep Assist, Blind Spot Detection with Rear Cross-Traffic Alert and Lane Change Assist, and a rearview camera, now with dynamic guidance. Lane Keep Assist uses a forward-facing camera to detect lane markings and will alert the driver if the vehicle drifts outside the lane without signaling. The system will apply corrective steering assistance if necessary, and is another active safety tool to assist Elantra drivers and help prevent accidents.

INTELLIGENT TECHNOLOGY & FEATURES

The 2017 Elantra truly advances ahead of the compact car class with innovative technology that enhances driver confidence and convenience, without the premium price. Elantra’s segment-exclusive hands-free Smart Trunk, allows Elantra drivers to conveniently open the trunk if their hands are full by simply approaching the rear of the vehicle with the key fob in a purse or pocket. An audible beep will sound three times, and the trunk will automatically open, making it easy to place items in the cargo area.

The new Elantra enhances the driver experience with available all new Dynamic Bending Light and Smart Cruise Control technology. Dynamic Bending Light (DBL) works in tandem with the HID headlights, so they turn-in with the direction of the steering wheel for better nighttime visibility and safety, while the additional High Beam Assist feature automatically dims the high beams when approaching vehicles are detected. Elantra’s Smart Cruise Control (SCC) makes highway and long distance driving more comfortable. Using a radar sensor mounted on the lower front grille, the SCC system maintains a set distance from the vehicle ahead in varied traffic conditions by automatically adjusting vehicle speed as needed.

ADVANCED CONNECTIVITY AND MULTIMEDIA

All Elantras come standard with iPhone®/USB and auxiliary input jacks and SiriusXM® satellite radio. New for 2017, the Elantra features two advanced infotainment systems beyond the base audio system that perfectly cater to the digitally connected – an available 7.0-inch Display Audio touchscreen system with rearview camera, and Hyundai’s next-generation 8.0-inch navigation system. Both multimedia systems are equipped with Android Auto for seamless and intuitive operation of the most commonly used smartphone functions including app-based navigation, streaming audio, voice-controlled search capabilities, plus any approved smartphone apps. Since smartphone integration requires a wired connection to the vehicle, Elantra provides an available second USB port for charging – the first application on a Hyundai vehicle.

The advanced 8.0-inch navigation system features an enhanced display with improved touch sensitivity for touch and drag control, increased screen brightness for better daytime visibility, and a split-screen display showing map and music data. Both SiriusXM Satellite Radio and HD Radio® Technology are standard on this system. For additional convenience and connectivity, navigation-equipped Elantras offer pre-loaded apps, voice control functions, and premium SiriusXM features.

  • Pandora® capability
  • Real-time SiriusXM® Travel Link® three-month trial period, including traffic, weather, sports, stocks, fuel prices, even movie times, multi-cultural channels and presets recording capability
  • SiriusXM® Tune Start – plays current song from the beginning when tuning into a preset channel
  • “Eyes Free” Siri integration –voice control function to prevent driver distraction

For the first time, Elantra also will offer an eight-speaker Infinity premium audio system, including a center speaker and subwoofer. Furthermore, music lovers will appreciate Hyundai’s first application of Harman’s patented Clari-Fi™ music restoration technology. Clari-Fi™ analyzes digital audio files during playback and automatically rebuilds much of what was lost in the compression process. This delivers a musical experience closer to the artists’ original intent, with increased dynamic range for enhanced realism, and improved overall fidelity.

NEXT-GENERATION BLUE LINK®

The 2017 Elantra offers the next-generation Hyundai Blue Link system with enhanced safety, service and infotainment telematics. Blue Link brings seamless connectivity directly into the car with technology like Remote Start w/ Climate Control, Destination Search powered by Google®, Remote Door Lock/Unlock, Car Finder, Enhanced Roadside Assistance, and Stolen Vehicle Recovery. Blue Link can be easily accessed from the buttons on the rearview mirror, the web or via smartphone app. Some of these features can even be controlled via the latest Android Wear™ and new Apple Watch™ smartwatch offerings.

Blue Link is offered in three service packages: Connected Care & Remote is available on all models and Guidance is available on Navigation-equipped models. 2017 Elantras equipped with Blue Link offer one year of complimentary Blue Link Connected Care.

Connected Care package (complimentary for 1-year):

  • Automatic Collision Notification (ACN) and Assistance
  • SOS Emergency Assistance
  • Enhanced Roadside Assistance
  • Monthly Vehicle Health Report
  • Maintenance Alerts
  • Automated Diagnostic Trouble Code Notification (DTC)
  • Service Link
  • Blue Link App (smartphone, smartwatch)
  • On-Demand Diagnostics
  • Driving Information

Remote package:

  • Remote Start with Climate Control
  • Remote Door Lock/Unlock
  • Remote Horn and Lights
  • Car Finder via Mobile App
  • Stolen Vehicle Recovery/Slowdown/Immobilization
  • Vehicle Safeguard Alerts:
    • Geo-Fence
    • Valet Alert
    • Speed/Curfew Alert

Guidance package (Navigation-equipped models):

  • Destination search powered by Google®
  • Destination Send-to-Car by Google®

More details on specific Blue Link-equipped vehicles available at www.hyundaibluelink.com.

Hyundai USA

Avante (KDM)

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WCF

Press Release Avante:

Hyundai Motor Holds World Premiere of All-new Elantra in Korea

  • Hyundai Motor's best-selling model evolves with innovative design
  • Award-winning compact sedan inspires driver confidence with enhanced performance and stable handling
  • Class-leading convenience and safety features are tailored to customer needs

Hyundai Motor Company, South Korea's largest automaker, today unveiled the 'All-new Elantra (named Avante in Korea)', a sophisticated evolution of the brand's long-established compact sedan. Now in its sixth generation, the model builds on its global popularity by introducing a dynamic and sleek appearance, underlining its status and unique presence within the highly competitive compact-size sedan segment.

With class-defining interior and exterior features, the refined style elements reflect Hyundai Motor's evolving design philosophy. This vision incorporates a dynamic precision in exterior design that complements the new model's comfortable, contemporary and sporty feel. The large hexagonal grille is paired with slim and sporty headlights for an energetic look, while its clean surfaces build on the active stance of the All-new Elantra.

"The Elantra has set forth new standards for global compact-size sedans in each generation. With the pursuit to achieve world's best technology, the newly introduced All-new Elantra was developed with concerted efforts of all our employees at Hyundai Motor," said Woong-Chul Yang, Vice Chairman of Hyundai Motor Group's R&D Center during the All-new Elantra launch ceremony in Namyang R&D Center, the heart of Hyundai Motor's global R&D network and birthplace of all Hyundai cars, today.

"The All-new Elantra incorporating Hyundai Motor's full capacity will not only provide innovative experiences and values to customers worldwide but also lay the foundation to regain momentum amidst difficulties surrounding the automobile industry," added Yang.

The All-new Elantra aims to build on the model's proud heritage while setting new standards as a world-class compact-size sedan. The new model is 20 millimeters longer and 25 millimeters wider than the previous-generation Elantra, delivering a spacious interior comparable with that of the segment above. The body structure has been designed to boost durability and rigidity, incorporating 32% more advanced high-strength steel compared to the original Elantra.

The new car also takes a leap forward with a number of class-leading convenience and safety features. An Integrated Memory Seat (IMS) enhances driver comfort, while Smart Trunk allows easy loading as it opens automatically when the Smart key-holder approaches. In addition, new class-leading suite of safety technologies includes Autonomous Emergency Braking (AEB), High Beam Assist (HBA), Blind Spot Detection (BSD) and Rear Cross Traffic Alert (RCTA).

For added refinement, the All-new Elantra's premium-sound Harman audio system delivers delightful sound quality, with eight speakers accompanying an amplifier, located in the front-center rear package tray and in the front doors. To enhance acoustic enjoyment, a pair of front door-mounted tweeters joins each speaker located in every door.

Hyundai Motor engineers have developed efficient and effective powertrains to deliver enhanced performance for the All-new Elantra. As a result, the new model boasts impressive performance, with useable low and mid-range torque that provides exceptional drivability in all driving conditions, through either the manual or automatic gearboxes. All of these powertrain options offer high fuel efficiency and low exhaust emissions, emphasizing Hyundai Motor's continuing commitment to improving fuel efficiency.

The Elantra name was first introduced more than 25 years ago and has sold more than 10 million units in that time. It has won numerous awards and accolades including '2012 North American Car of the Year', '2012 South African Car of the Year' and 'Highest ranked in compact car segment for initial quality' in 2014 according to J.D. Power and Associates. Each of the previous five generations of the car have contributed to its rising popularity and today it remains one of Hyundai Motor's best-selling models.

It is not only through great design that the All-new Elantra improves on its predecessors. The compact sedan's power output, fuel-efficiency, comfort and safety features have all been upgraded, with extensive use of new technology to set a higher standard of refinement in the segment.

Hyundai Motor is expecting sales of around 50,000 units this year in Korea, with ambitions to deliver 700,000 units globally (Korea: 110,000 / Overseas: 590,000) to customers next year.

Hyundai

Mica male! Anche se confermo l'impressione di Jaguar all'anteriore.

In foto al momento la KDM Avante.

Modificato da Touareg 2.5

 News al 02/12/2015: Mazda 2.

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Alla fine il vero problema non è che esistano queste case automobilistiche che nulla hanno dire e nulla diranno.. Il problema è che c'è gente che se le compra.

Questi attingono a piene mani da stilemi di altre case continuamente!!!!

Il muso attinge in pieno dal prototipo Prologue di Audi, gli interni sono Leon!!!

Ma dico... poi non lamentiamoci se il design dell'auto è ormai standardizzato.. TE CREDO!

l'unico modo che abbiamo di dare vivacità e bellezza al settore auto è smettere di comprare queste marche e relegarle ai paesi in cui producono!

www.idecore.it

www.madeineighties.it

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Questa che hai pubblicato tu non è la nuova Elantra, bensì un photoshop amatoriale.

Pardon, rimuovo

- - - - - - - - - - AGGIUNTA al messaggio già esistente - - - - - - - - - -

questa casa automobilistica che nulla ha da dire ha venduto già 10milioni di elantra nelle sue diverse versioni (attualmente è la 6a auto più venduta al mondo): 10 milioni di co***oni o 10milioni di persone che acquistano in base a priorità diverse dal design?

è un'auto ben fatta, non originale ma gradevole, venduta a un prezzo concorrenziale, ovvero un ottimo "value for money": chi vuole l'auto di design non ha che l'imbarazzo della scelta (che poi, non è che il seg. c sedan pulluli di capolavori...).

Mi imbarazza quanto siano privi di spunti e fantasia, ritengo che il bello debba essere inserito e cercato in qualsiasi oggetto ci accompagni quotidianamente, ed infatti è il primo aspetto che cerchiamo e valutiamo durante un acquisto, partendo dal paio di mutande finendo all'automobile.

Se poi ci sono 10 milioni di persone che non valutano il design dell'auto e la ritengono al pari di un televisore (dove più o meno uno vale l'altro) ben venga.

Questo è un forum di appassionati di auto e quindi valutiamo l'auto nella sua interezza dal design alle prestazioni, dalle mode alle tendenze.

Gli orientali e l'oriente in genere in fatto di gusti e prodotti hanno appiattito il mercato automobilistico copiando, emulando ed ancora oggi (almeno i coreani) che sono una realtà affermata da oltre 20 anni, non riescono a produrre nulla di originale o che almeno abbia spunti.

Il fatto che 10 milioni di persone acquistino i loro prodotti fa si che noi tutti siamo circondati di banalità e non di ricerca del bello.

www.idecore.it

www.madeineighties.it

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ma davvero è colpa dei coreani?

trovi che una focus (a proposito, il frontale a me ricorda più ford che audi, se proprio vogliamo cercare somiglianze), un'astra o una leon siano meno banali di questa? a me sinceramente piace più questa, banalità per banalità.

senza dimenticare che questa è una sedan, ovvero rivolta a un mercato tradizionalista che cerca prima di tutto sobrietà e sostanza.

www.idecore.it

www.madeineighties.it

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Ragazzi, stiamo parlando di una sedan acquistata negli USA per essere usata come utilitaria.

A cosa serve parlare di design? Deve essere economica, affidabile, avere un cambio automatico serio, un clima potente e due portabevande.

Stop.

E' banale? E' il suo scopo.

Ricorda altre vetture premium? Il cliente tipo dello stato del Nevada ne sarà contento.

Non fa impazzire noi europei? Compriamoci la Giulietta.

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