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Porsche dice addio al Diesel. La motivazione? Cambio di rotta per le scelte dettate dalla clientela che preferisce versioni benzina ed ibride.

La Panamera per l'anno 2017 (11 mila esemplari) è stata ordinata in questa varietà: 

15% Diesel

35% Benzina

50% Ibride

 

Questo trend pondera, anche in virtù dei nuovi cicli di omologazione a rinunciare al "carburante del demonio" sulla Porsche.Lanciato il primo Diesel sulla Cayenne ben 10 anni fa (Novembre 2008), ora la gamma viene completamente ripulita.

Cita

 

 

In a move that a Porsche spokesman said mirrors the “cultural shift” of the brand's customers, the German manufacturer has discontinued its last two diesel models, the Macan S Diesel and Panamera 4S Diesel (pictured below), just 16 years after the very first oil-burning Porsche hit the market.

The cull comes after the brand chose not the launch the new version of its Cayenne SUV with a diesel engine. The original Cayenne was the first Porsche to offer diesel power when it went on sale in 2002.

In an official statement, Porsche said that the Macan S Diesel, the only such version of the brand’s Range Rover Velar rival, has been “taken out of the production programme” as buyer demand moves towards petrol and hybrid versions.

The brand revealed that the diesel’s removal was also linked to “another software update” that has been subject to an “ongoing consultation with the authorities”. While not directly confirming it, this suggests that like BMW and its F80 M3, Porsche has decided against re-engineering the Macan S Diesel to conform to the new Worldwide Harmonised Light Vehicles Test Procedure (WLTP) standards.

Such a move highlights the shrinking demand for the model, which a Porsche UK spokesman said represented a small portion of the SUV’s 97,000 global sales from 2017. The Macan is also due to be facelifted in April.

The same justification was given for the demise of the Panamera 4S Diesel, which was removed from Porsche’s ranks during the luxury car's range update at the start of the year.

Porsche said the change was linked to falling demand for the variant, which accounted for 15% of the Panamera’s 11,000 global sales in 2017. Petrol versions accounted for 35%, while the Panamera 4 E-Hybrid accounted for 50%.

Porsche boss Oliver Blume told Autocar last year that “diesel is not so important for Porsche”, revealing that diesel sales made up just 15% of Porsche’s total worldwide sales, mostly in Europe.

Unlike its petrol engines, Porsche never developed its own diesel powerplants, instead sourcing them from elsewhere within the Volkswagen Group. Porsche halted investment in diesel last year, shifting much of its R&D focus to electrification.

The results of this electric focus will produce the Mission E next year, while a hybrid version of the 992-generation 911 is also due in 2019.

 

 

Via Autocar.co.uk

Modificato da Beckervdo
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