STEVEC
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1. Alfa Romeo sold 100,000 cars in 2012, now it sells only 70,000. Yes, it has presence outside Europe now, but it is very small 2. The products were part of the problem. The engine range was ridiculous (only 2 engines for the non-QV models - announcements were made again and again for mild hybrid versions, plug-in hybrid versions, 6-cylinder engines, and nothing ever came), and let's not forget the criminal decision to not launch a SW version for Giulia. And make no mistake all the aforementioned decisions were taken by Marchionne
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1. I dont think that Alfa has got any bigger than it was in 2012. 2. Giulia and Stelvio were ambitious, yes. But they were meant to be mass production models. And they definitely didnt sell as expected, so they should be considered failed. Junior may not be so ambitious and special (no carbon fiber anti-roll) but if it sells as expected, it will have reached its target as a mass production model, and will thus be succesful. Dont get me wrong, I consider Giulia a future classic. But if we want to be fair and square, it failed
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It's their newest model, so they promote it. Honestly I can't see what's bad about it. What would be bad is if they weren't promoting it
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There is no Alfa Romeo of the future, or Alfa Romeo of the present, or Alfa Romeo of the past like in Christmas Carol. There is the Alfa Romeo. And if we want to witness it making masterpieces like the 33, Junior must sell
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Again, no reference on the MC25. Interesting. The other model for Cassino is the new Levante, SOP is scheduled for Jan 2027. Seems like Tonale could join the Melfi family in 2027 The current 4xe wont be sold for much more, the two generations wont be sold in parallel. It's just that for 6 months the Compass will be only BEV
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By two SUVs actually, Multipla and Fastback. Btw L'Argus reported yesterday that in Europe the Fastback will be launched a few months before Multipla. SOP for Fastback is scheduled for Dec 2025 and market launch in March 2026, while SOP for Multipla is postponed to spring 2026 and market launch in mid-2026. Both made in Kenitra
