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They just have to export the C-SUV to America, not build it there. Compass was intended to be sold in the US, so STLA Medium should be compliant. And nothing stops them from plugging a 2.0 GME under the hood for export markets – like they do currently. But I hope Alfa won't be limited and expensive from D segment upwards. Maybe they plan exotic sports cars in Cassino plus bread-and-butter D segment cars on STLA One in Melfi …
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If you compare European Junior sales to FIAT/Abarth 600, it's surprisingly successful. I don't know how many dealers Alfa has in Italy, but abroad they are very rare compared to FIAT and advertising outside of the digital Alfisti bubble is almost non-existent. Alfa needs an entry model to get new customers on board. Classic Alfisti are aging. They don't have the sales base and visibility to go for higher segments only.
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I like it but I hope it doesn't replace the (Sport Speciale) Alcantara interior. 19" wheels are a good size choice and the light grey paint suits him well. I hope all MY27 Juniors get the new (identical to Avenger MCA) door panels. Alfa-dedicated design for them wouldn't have hurt though, now that Carlos is gone. But why the heck are the LR live jackets grey and not in some bright color? 🤔
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And let's not forget the Frontera fills an unstable position in Opel's lineup: Meriva, Crossland, Frontera changed pretty much not only by name from each other. The success is quite remarkable for that. But I think it takes sales away from the Mokka.
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Yes, this looks like a Restomod, not like a concept for the future. Was/is the R8 a legend? I don't remember it.
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When in doubt, check the price list and not the configurator. In Germany, blue is the basic colour, all others cost 700 € extra. Isn't the (European) website structure more or less identical for all STLA brands now?
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If it only sells to fleets — that don't really care about brands — why does it exist at all? They have other brands for that. I do understand that the small expected sales numbers don't justify many style/colour variants, but this car in purple/gray with black taxi interior looks really sad.
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Everyone and his mother has a rear light bar nowadays. Boring, like 100 Chinese cars. I'm glad the Tonale II teaser shows something different. And I hope the 2-story front light trend is over already. Something more organic for Alfa please. If you read the press release for the concept it's clear they'll show a very driver focused car that all Alfisti must love. Maybe a Spider/Coupé and we see the rear/boot on the picture? In concept form it doesn't have to be a well-selling segment. BTW the German text version says "more details soon" … https://www.media.stellantis.com/de-de/alfa-romeo/press/alfa-romeo-auf-dem-pariser-autosalon-konzeptfahrzeug-gibt-einen-ausblick-auf-die-zukunft-der-marke
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That would be very similar to their plan of 2008: https://groups.io/g/stirling/topic/fiat_and_bmw_to_join_forces/5391605
